Giovanni launches their new Art of Giovanni Men’s Hair and Body Care Collection as an Homage to their founder!
Best known for being the # 1 selling hair care brand in the United States Natural Products Industry,* Giovanni debuts their first fully dedicated Men’s care line this Summer as an homage to their founder.
Today many harsh chemicals such as parabens and phthalates and artificial dyes commonly found in Hair and body care products have become associated with a number of serious health problems. In contrast Giovanni’s Better for you hair care products have been bridging the Gap between Natural and Salon-Quality since 1979.
Inspired by a personal endeavor to find products that would not have an adverse effect on his own skin, Stylist Arthur Guidotti began developing his own line of professional hair care products in the late 70’s. A commitment to excellence and innovation has been the key to Giovanni’s success. “Arthur Guidotti had great hair, great style and a great passion for his work. Giovanni’s men’s line is truly the ‘Art and Soul’ of Giovanni “(notes James Guidotti, Arthur’s son).
Giovanni’s dedicated Men’s hair care line offers powerful formulations designed specifically for men that include extracts of Cedarwood, Sage, Eucalyptus and Aloe for an incredibly fresh feel — ALL DAY.
Giovanni Men’s Line Includes:
- Men’s 2-in-1 Daily Shampoo & Conditioner – 16.9oz
- Men’s 2-in-1 Daily Body Wash & Facial Cleanser – 16.9oz
- Men’s Moisturizing Shave Cream – 7oz
- Men’s Strong Hold Hair Styling Gel – 6.8oz
- Men’s Styling Hair Clay – 2oz
- Men’s Daily Cleansing Bar – 5oz
- …and Men’s 3-in-1 …to be added in 2022!
Giovanni was the first full-range, salon-inspired hair care brand in natural product stores, and today Giovanni is recognized as a natural products industry leader. Giovanni remains a USA based, family owned and veteran owned company with a commitment to meeting the needs of consumers with Eco Chic Technology.