Keep an Eye on the Hair: Giovanni® Backstage at the 2026 GRAMMYs
Giovanni® Eco Chic Beauty heads backstage at the 2026 Grammy Awards
See and hear what’s new at Giovanni
Blog
Romance Your Routine: Hair Care That Loves You Back
Caring for your hair is a form of self-love, take time to enjoy your hair care rituals
Behind the Scenes with Giovanni in 2025
From Hollywood award shows to film and television sets around the world, 2025 was a year of unforgettable behind-the-scenes moments that celebrated Giovanni as the hair care brand trusted by...
Honored to support After School All-Stars and the students they serve every day.
Giovanni is proud to support After-School All-Stars, an organization that provides after-school programs for more than 150,000 students across the country. Their work helps give kids a safe, supportive place...
Giving Back with Heart: Flo Witherspoon’s 10th Annual Taylor Rose Unhoused Drive
As the drive celebrates a decade of giving back, we celebrate Flo - an artist using her platform to uplift her community
Power & Poise: Jane Fonda-Inspired Lift and Shine
A modern take on Jane Fonda’s Barbarella -iconic volume meets futuristic glamour.
Giovanni Sponsors the EDEN 5K/10K Run for Freedom
Giovanni joined the movement at the EDEN 5K/10K, running for freedom and empowerment.
Twiggy Reimagined: 1960s Mod Glamour
Sleek, sculpted, and effortlessly cool - Robert Steinken reimagines Twiggy’s iconic 1960s mod style with modern edge.
GenLux Turns 20: Celebrating Fashion, Philanthropy & the Art of Beauty
Giovanni is proud to stand alongside GenLux in celebrating beauty with purpose.
The Art of Allure: Sophia Loren’s Glamorous Height and Hold
Voluminous and sultry - Robert Steinken’s modern take on Sophia Loren’s iconic glamour.
Giovanni Backstage at the 2025 Emmy Awards: Supporting the Hair Department
Giovanni continues the tradition of championing the creative professionals who bring unforgettable looks to life.
The Golden Glow of Farrah: Recreating Iconic Volume
Celebrity stylist Robert Steinken reimagines the look on a modern muse, capturing that same carefree glamour with a contemporary finish.
Giovanni Eco Chic Beauty Shines at the National Television Awards in London
An unforgettable night celebrating the artistry of the entertainment industry that proved creativity knows no borders.
Timeless Elegance: Audrey Hepburn’s Sleek Modern Revival
Understated, elegant, and effortlessly chic - a modern take on Audrey’s iconic style.
Celebrating the Craft: Giovanni at the MacGuffin Awards
Lights, camera, luscious locks! Giovanni isn’t just any hair care brand. We’re the hair care brand of the entertainment industry - and proud to stand behind the artists who bring stories...
Pro Hair Tips from Emmy-Nominated Behind-the-Scenes Celebrity Stylists
Backstage pros share their secrets for award-winning hair.