Discover the secret to defining your style with a professional finish using the 2chic® Frizz Be Gone™ Collection. This high-performance, botanical-infused range of anti-frizz hair care and styling products leaves...
Bouncy, luscious curls have always been a symbol of vitality and beauty. Achieving this look often involves heat styling, which can lead to hair damage and breakage. Fortunately, Giovanni’s Heatless...
When it comes to red carpet events, the balance between elegance and effortless chic can make all the difference. One hairstyle that epitomizes this balance is the messy bun. Despite...
Looking for thicker, healthier-looking hair that holds up on and off the set?
This collection is made for men who demand more from their grooming routine.
Giovanni Eco Chic Beauty was the presenting sponsor for the 2024 Makeup Artist and Hairstylist Award Show for the Entertainment, Film and Television Guild. This high-profile event was held at...
Giovanni’s presence at Expo West highlights our commitment to clean, high-performance hair care on a global scale.
The new year symbolizes new beginnings, and what better way to start it off than by refreshing your beauty routine? Giovanni, always at the forefront of combining nature’s purity with...
Tis the season to be jolly, and what better way to embrace the festive spirit than with a touch of glamour and style? At Giovanni® Hair Care, we believe that...
Curl Habit® Collection As the Hollywood curtains draw back on the fall season, it’s time for our dazzling divas to let those natural curls steal the spotlight. Fall is...
A little love your locks can maintain their radiance and health throughout the changing seasons.
When it comes to fashion, we all know that it’s not just about the clothes you wear – your hair is just as important! That’s why Giovanni® Eco Chic® Beauty...
There are times when our hair needs a little something extra to reach its full potential, and a hair mask could be just the right product.
Define your look with professional lightweight styling tools. Giovanni’s salon-quality styling tools have been designed to give you the power to take your style anywhere. Transform your look from sleek...
Giovanni has been the #1 selling hair care brand in the United States Natural Products Industry, for over 10 consecutive years (according to SPINs) and is now expanding their vegan-friendly...