Consumer Queen

Pretty, Practical & Under the Tree: Holiday Picks for Her

Giovanni Eco Chic Beauty- Smooth as Silk Collection & FRIZZ BE GONE

This holiday season, bring home the red carpet magic with Giovanni Cosmetics, the only hair care brand to earn its own “E.G.O.T.” status, serving as the exclusive backstage hair care provider at the Emmy, Grammy, Oscar, and Tony Awards in 2024 and 2025. Celebrate the rare distinction that shapes the iconic looks millions admire. Give the ultra-nourishing trio that delivers award-worthy hair: start with Smooth As Silk Deep Moisture Shampoo to gently cleanse and hydrate, follow with Smooth As Silk Deeper Moisture Conditioner to deeply nourish and detangle, and finish with Frizz Be Gone Super Smooth Hair Serum for lasting frizz control and lightweight softness. Together, they leave all hair types silky, manageable, and camera-ready—perfect for giving someone the gift of glamour and confidence this season.