When music’s biggest night arrives, the spotlight isn’t just on the artists - it’s also on the incredible glam teams working behind the scenes to create unforgettable red-carpet moments.

We’re proud to share that Giovanni® Eco Chic Beauty is once again headed backstage at the GRAMMY Awards, supporting Head of Hair Brian Banks (@celebrityhairtherapist) as he leads the styling team for the world’s most iconic performers.

From last-minute touchups to full transformations, Brian and his team rely on Giovanni’s performance-driven, botanical formulas to deliver camera-ready looks that last from backstage to center stage. It’s this trust from top industry professionals that continues to define Giovanni as The Hair Care Brand of the Entertainment Industry.

As you tune in to the GRAMMYs, keep an eye out for the beautifully styled hair lighting up the stage - chances are, Giovanni was part of the magic behind the scenes.

We’ll be sharing exclusive backstage moments, product favorites, and BTS highlights from Brian Banks, so stay connected on our social channels for a closer look at how award-show hair really comes together.

Here’s to another unforgettable night of music, artistry, and hair that steals the spotlight.